Creative Studio Design Lead

Change the way the world travelsJoin the GetYourGuide journey to connect people with unforgettable travel experiences around the world. Millions look to us for unique activities they can trust, and it’s all powered by our commitment to make every single journey extraordinary - including yours.Ready to unlock your potential with a community of fellow explorers? Find your next role at our Berlin HQ or one of our local offices around the globe, from New York to Bangkok.

Head to getyourguide.careers to take the first step.Team missionFrom copy typeface to a billboard in the heart of Bangkok, we believe thoughtful design transforms everyday moments into lasting brand experiences — and we’re searching for a Design Lead that treats every detail as an opportunity.GetYourGuide is looking for a creative leader to spearhead our brand identity and system design team, within the central Creative Studio organisation. In this role, you’ll drive strategic vision and execution of our visual brand experience, overseeing a talented team of designers who shape how millions of travelers interact with our brand across all touchpoints. This is a pivotal leadership role that will transform how we express our brand identity at scale, working collaboratively with Marketing, Product, UX, and other cross-functional teams to build a distinctive, consistent, and innovative visual system differentiating GetYourGuide within the competitive travel and experiences landscape.Your missionLead the creation, evolution, and documentation of scalable design strategy for all brand touchpointsDevelop and maintain comprehensive design system architecture, principles, and documentationDefine design governance frameworks that balance brand consistency with creative flexibilityPartner with executive leadership to align visual identity with business goals and company strategyIdentify opportunities to evolve the brand identity while maintaining core brand equityImplement design system infrastructure that empowers teams to maintain brand integrityIntegrate generative AI and automation tools to enhance design efficiency without sacrificing qualityBuild, mentor, and grow a high-performing team of designersFoster a culture of experimentation, knowledge-sharing, and continuous learningPartner with Marketing, UX, Product, Engineering and Communications teams to ensure seamless integration of brand systemsAdvocate for the business value of cohesive brand experiences and design systemsYour toolkit7-10+ years in brand design, identity systems, and creative leadership5+ years of people management and understanding of org design implementationA strong portfolio that includes mastery of brand identity, design systems, and visual storytellingStrategic mindset with ability to balance creative excellence with business objectivesTrack record of successfully advocating for design at the executive levelExpertise in creating memorable and distinctive visual experiences in competitive marketsProven ability to collaborate effectively with cross-functional teams including UX, product, and engineeringUnderstanding of design operations, digital asset management systems, and workflows enabling large-scale productionHow We’ll Make Your Career Journey ExtraordinaryAnnual personal growth budget and mentorship programs for continuous learning and developmentWork from anywhere in the world for 30 days per yearA hybrid working approach with three days of in office collaboration (Mon, Tue, Thur) and two days of optional at home focus time.Opportunities to collaborate and socialize with team members through quarterly team events and yearly company-wide eventsMonthly transportation and fitness budgetDiscounts for you, your friends, and family on GetYourGuide activitiesLanguage reimbursement programHealth and wellness benefitsAnd more…How To ApplySubmit your CV/resume in English using the form below.

For tips and insights into our hiring process and culture, check out ‘how we hire’ and ‘life at GetYourGuide’. If you have any further questions, please don’t hesitate to get in touch at jobs@getyourguide.com.We’re an equal opportunities employerOur commitment is that every qualified person will be evaluated according to their skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with your application.